Why Gold?

Gold as a Foundational RWA

The Growing Opportunity for Tokenised Gold

The market for tokenised gold is poised for significant growth, providing a major opportunity for REBEL as a leading digital asset provider. The tokenised gold market surpassed $1 billion in April 2023, and the market price of LBMA gold bullion, a market that is accessible to REBEL, is nearing an all-time high. Market reports project the tokenised assets market to reach $1.5 trillion by 2025, with a compound annual growth rate (CAGR) of 230%.

Increased Demand for Gold as a Secure Asset

The COVID-19 pandemic has heightened the demand for gold as a secure asset, leading to increased interest in gold-backed ETFs and other forms of digital gold investment. Total holdings of gold-backed ETFs reached an all-time high in 2020, reflecting investor efforts to diversify portfolios and safeguard against market volatility.

REBEL Opportunity to Capitalise on Tokenised Gold

These trends present a significant opportunity for REBEL to cater to the growing global demand for tokenised gold. Backed by LBMA-certified gold - where each token is denominated to one gramme of gold, allowing for widespread accessibility - and leveraging blockchain technology, $REB token offers the combined advantages of traditional gold and the transparency, security, speed, and liquidity enabled by the blockchain.

Seizing the Market Opportunity

With its innovative platform, low-barriers to entry, trusted vaulting partner, and commitment to flexible revenue generation, REBEL is well-positioned to capture a significant share of the rapidly expanding tokenised gold market. By delivering value to its token holders and leveraging the expected growth in demand, REBEL aims to establish itself as a leading player in this space for years to come.

The Limitation of Fiat as a Secure Store of Value

Traditional fiat currencies have proven to be unreliable stores-of-value. Over the years, the US dollar has lost approximately 96%-98%1,2,5 of its purchasing power in relation to gold, while the euro has experienced a decline of over 85%6 against gold. These depreciations highlight the inherent limitations of fiat currencies in maintaining long-term value.

Cryptocurrencies and the Challenge of Unit of Account

Cryptocurrencies like Bitcoin and Ethereum have emerged as viable alternatives, offering better stores of value compared to fiat currencies. However, their extreme price volatility makes them unsuitable as units of account, and most goods and services remain priced in fiat money.